We invite you to join us on 17 October, 13:30 – 15:00 CET for an inspiring online presentation and workshop titled “Prototype to Participate: Learning from AHEAD.”
How can museums innovate and co-create with their communities before committing resources? This online workshop introduces the concept of prototyping as a practical, low-cost method for audience engagement. Drawing on the European project AHEAD, the session will showcase prototypes developed in Greece, Italy, and Spain, offering concrete tools and inspiration. Through a hands-on activity, participants will also experiment directly with prototyping, discovering how it can strengthen participation and innovation in their museums.
Key Topics:
- What is prototyping, and why is it relevant for museums and cultural organisations?
- The role of prototyping in co-creation and audience development.
- The AHEAD project: approaches and results from the national hubs.
- Practical examples: prototypes developed within AHEAD.
- Fast prototyping activity with participants.
This 90-minute online workshop is highly interactive, combining presentation, hands-on activities, and discussion. We recommend using a desktop PC if possible, to fully participate in the interactive activities
Register here
Speakers
Antonia Silvaggi Co-founder of Melting Pro, a cultural consultancy based in Rome with international reach. She promotes learning approaches and capacity-building programmes focused on participation, practical action, peer learning, and the development of relational skills. With a passion for facilitating safe spaces for experimentation, Antonia integrates design thinking and human-centred approaches to foster innovation in cultural organizations. She specializes in capacity building, mentoring, action learning, and digital storytelling, while also exploring digital tools for distance learning. Currently working on the Creative Europe AHEAD (Accessible Heritage Experience for Audience Development) that aims to give cultural heritage professionals the tools to make heritage sites more accessible.
Carmen Granito, founder of The Story Behind, a consultancy that supports museums, archaeological sites, and local communities in developing innovative strategies for interpretation, ethical branding, and audience development. She is a heritage consultant and researcher specialising in participatory approaches to cultural heritage interpretation and branding. She holds a PhD in Anthropology of Art and is also Research Coordinator of Interpret Europe and has designed and contributed to several international projects, including AHEAD, focusing on co-creation and social innovation in heritage.
AHEAD ‘s (Accessible Heritage Experience for Audience Development) vision is to increase the understanding that if we apply human-centred approaches, learning by doing, impact and data-driven methodologies in the cultural heritage sector, we can innovate the working practices and empower the sector to become more relevant for our communities, more financially sustainable and able to create opportunities for social, cultural and economic growth.
